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The Art of Business in Education
The Art of Business is ideal for all kinds of business programs, from lunchtime talks to academic quarters and semesters.
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The case study oriented approach allows instructors to focus on just one company or a broad range of companies and strategic principles. Most case studies in the book are based on in-depth personal interviews with top entrepreneurs and leaders, and feature little-known and inspiring facts about each.
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The book is based on the author’s exhaustive experience as an entrepreneur and consultant to hundreds of major companies around the globe.
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The book is sensibly laid out, with each chapter clearly addressing one of the five strategic principles, 3 case studies per principle, and a concluding “lessons learned” segment for every chapter.
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Discounted Pricing
Educators and students are eligible to buy The Art of Business for $12.95, a 35% discount off the retail price. Simply choose the Educator & Student Price when you enter your order in our shopping cart. Buy Now.
Ancillary Teaching Materials
Zero Time Publishing also offers teaching and ancillary materials to educators free of charge. Please visit our Ancillary Materials page for more information or to download materials.